Beer and business mixed with pleasure tonight as two aging co-workers, one rusty and retired, the other just tired, hatched a mammoth deal to shake up the advertising markets in the southwest suburban area. A handshake and a six-pack was all it took to put the revival of the defunct Minnesota Valley Mint on the table. After all, Stan's non-compete is about to run out and State Senator Claire Robling, who used to write the front page Mint feature years ago, has retired, so it could be just the time to bring back the durable mass-circulation shopper that circulated the area for decades, before changing tastes and electronic media put it in the dustbin of history. Its iconic logo may now be in the public domain.
Will Stan be lured out of retirement to ramrod this throwback enterprise? Will Future Mint Sales Manager Bombastic Bob capture the Hostess Twinkies advertising account?
Watch for further adventures of "Mad Men on a Warm Porch."
Watch for further adventures of "Mad Men on a Warm Porch."
